Get to know your audience and you will entice them more often.
Knowing your clients is one thing... But do you ever speak to them just because you can?
We live in a Digital World, but let’s be honest, everyone gets super excited when they receive a piece of print with their name on.
I bet you remember the last really exciting direct mail campaign you received. How did it make you feel?
We're not saying you need to be besties, but get to know your audience – what are their interests? What are they up to this weekend?
Send out marketing on a regular basis – social media, email shots and direct mail.
Personalise your marketing by using first names or targeting a specific audience.
Back up your emails with direct mail, give your print wow factor with special finishes, variable data and cut to shape leaflets.